The largest international trade fair for beauty products, hair, fragrances and wellbeing in the Middle East.
Eternally flawless and constantly reinventing itself, Beautyworld Middle East is the wider region’s premier trade and networking event for beauty, hair, fragrance, machinery, packaging, raw materials, and wellbeing.
The 21st edition welcomed over 37,000 visitors from 131 countries and featured over 1,500 exhibitors from 59 countries. Beautyworld Middle East’s influence has spread not only across the Middle East and Africa plus the Indian subcontinent, but has gone well beyond, offering thousands of influential trade buyers the latest beauty trends and exciting new opportunities for their businesses.
A packed schedule of workshops, conferences, competitions, and educational features made it the most valued-added edition of Beautyworld Middle East.